Hi, I'm Kell

Why I do this work and how it helps you


I know what it’s like to build a business that looks successful on the outside, but feels misaligned and heavy behind the scenes.

For over 10 years, I owned a bricks-and-mortar beauty franchise. On paper, it was thriving yet in reality, I was exhausted, disconnected and drained by a business that no longer fit who I was or how I wanted to live.

It wasn’t a failure.
It just wasn’t my version of success.

After 10.5 years, I made the decision to close the doors. I didn’t have a perfectly mapped plan, only a clear knowing that something needed to change.

Following what fit

That decision led me into the world of live events and retreats for women. What began as a pivot became something far more meaningful.

Today, I still co-run SheKan, an event and retreat company, alongside my best friend and business partner. It’s work that feels deeply aligned and purposeful, and it continues to shape how I view leadership, energy and sustainable growth.

And alongside that, this work emerged.

What I do now

As a business strategist, I draw on 20+ years of experience across multiple industries to support women whose businesses have outgrown how they’re currently operating.

I help women:

  • simplify strategy and structure

  • make clearer, more confident decisions

  • build businesses that support their energy and season of life

  • grow without burning themselves out

Human Design informs my work as a supporting lens, not a rulebook. It helps us understand capacity, decision-making and energy, but the work itself is grounded, practical and focused on real progress.

Why this matters

Most women I work with aren’t beginners.
They’ve built something real.

What once worked now feels clunky, manual or harder than it should. Growth is possible, but it’s starting to come at a cost.

This work isn’t about chasing scale or following someone else’s blueprint.
It’s about refining what you’ve already built so it works with you, not against you.

If you're ready to:

  • bring clarity to your next move
  • simplify what’s become unnecessarily heavy
  • and lead your business with more ease and confidence

You’re in the right place.

EXPLORE HOW WE CAN WORK TOGETHER

Or, if you’d prefer to talk it through first:

BOOK AN ALIGNMENT CALL

Let’s stay connected

Let’s be honest, social media can feel like a circus.

If you’d rather receive thoughtful insights and practical strategy without fighting the algorithm, my emails are where I share what actually helps businesses feel lighter and clearer.

Aligned strategy. Practical support.
No spam. No fluff. Only when I’ve got something worth sharing.

Pop your details in below and I’ll see you there.